[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.consultwebs.com\/blog\/the-best-law-firm-websites\/#BlogPosting","mainEntityOfPage":"https:\/\/www.consultwebs.com\/blog\/the-best-law-firm-websites\/","headline":"Get Inspired By The Best Law Firm Websites","name":"Get Inspired By The Best Law Firm Websites","description":"Get inspired by some of the best law firm websites and discover 5 unique elements you can apply today. While you sleep at night, a sales assistant is working for you 24\/7 – your law firm\u2019s website. However, does the work stop once you have a professionally built website? The truth is that today the […]","datePublished":"2022-07-04","dateModified":"2024-12-15","author":{"@type":"Person","@id":"https:\/\/www.consultwebs.com\/blog\/author\/kharrisconsultwebs-email-com\/#Person","name":"Kenneth Harris","url":"https:\/\/www.consultwebs.com\/blog\/author\/kharrisconsultwebs-email-com\/","identifier":13,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/886deb774dc7a7b17eb0bce7b17b2a5a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/886deb774dc7a7b17eb0bce7b17b2a5a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Consultwebs","logo":{"@type":"ImageObject","@id":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2023\/03\/CW-logo-color-dark.png","url":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2023\/03\/CW-logo-color-dark.png","width":258,"height":44}},"image":{"@type":"ImageObject","@id":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2022\/07\/law-tech-inspiration.png","url":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2022\/07\/law-tech-inspiration.png","height":418,"width":800},"url":"https:\/\/www.consultwebs.com\/blog\/the-best-law-firm-websites\/","about":["Web Design"],"wordCount":1062,"articleBody":"Get inspired by some of the best law firm websites and discover 5 unique elements you can apply today.While you sleep at night, a sales assistant is working for you 24\/7 – your law firm\u2019s website. However, does the work stop once you have a professionally built website? The truth is that today the most profitable legal websites remain on top because they\u2019re consistently keeping their design elements and user experience up to date.The \u201cbehind the scenes\u201d of a website are more important than you might think. Research shows that 94% of a website\u2019s first impression is based on its design, but what keeps users on a website is a positive user experience. When done right, a website can increase conversion rates by up to 400%!Beyond looks, a robust website should help:\u00a0Increase on-page conversionsBoost quantity and quality of trafficHouse all your stellar content in a secure web portalImprove local SEO and Google My Business activityWork alongside PPC efforts, e.g., by housing your advertisement landing pagesPerhaps the most unique feature of a tailored website is that it provides a safe space and complete control over your firm\u2019s voice. This probably explains why more firms are investing in their websites, from 77% in 2018 to 94% in 2021.If you want to get inspired, continue on and explore some of the top law firm websites, their unique design elements, and pro-tips you can start implementing.Olson Law FirmFrom the get-go, Olson\u2019s homepage is visually appealing. Take a quick look:Please note: Feel free to click on the image above and explore the rest of the firm\u2019s website.Olson Law Firm makes the most of its main page by adding the following elements:\u00a0A videoQuick social proof based on their resultsClear CTAs (Call-to-Actions)A free downloadable piece of content – the word \u201cfree\u201d is one of the most enticing and powerful words. Besides, who doesn\u2019t love gifts?!An image of the attorneys that helps put \u201ca face\u201d to the firm.Besides a visually inviting home page, they\u2019re also leveraging the power of visuals through their video library. Here\u2019s a snippet:What your firm can learn from this websiteDid you know that the brain can process visuals 60,000 times faster than text? It\u2019s possible to build credibility with the help of videos. With video, you can provide clients with success stories, verdicts, and answer FAQs. On the flip side, it gives your firm a face and places you as the expert in all things law.Erez Law FirmErez\u2019s homepage has a solid visual hierarchy. Take a look:Please note: Feel free to click on the image above and explore the rest of the firm\u2019s website.In web design, a robust visual hierarchy includes the following design elements:\u00a0Sizing and scale: Anything scaled larger should attract attention. In this case, the headline and the financial recoveries are what initially catches the eye.Balance and symmetry: The images, text boxes, and menu bar are aligned and add geometric balance.Color: In the science behind colors, blue helps signal professionalism, power, security, and success.As with the previous firm, they also leverage the power of visuals with a video FAQ section. What\u2019s more, they\u2019re making good use of their page\u2019s space by redirecting the user to other relevant parts of the website:What your firm can learn from this websiteIn design, navigability is what helps us get from A to Z. For example, add the navigation bar at the top (just like they did for their homepage), and for the other pages, interlink relevant pages with the help of a navigation bar to the right side.Kreger Brodish Law FirmFrom the start, the orange pop of color on Kreger Brodish\u2019s homepage attracts the eye towards immediate actions like, \u201cContact Us For Your Free Consultation.\u201d Yet, they remain on-brand with the firm\u2019s logo and consistently use typography, colors, space, position, and size of images.Please note: Feel free to click on the image above and explore the rest of the firm\u2019s website.For this specific firm, a unique element that stands out is their secure payment portal. They realize that people today want the convenience of online payments. Although this is common in other industries like fashion and shopping, the legal profession is still getting accustomed to this practice.What your firm can learn from this websiteLegal payments can be complicated, but firms are starting to reduce the work of manually accepting and managing costs by leaving it to secure legal payment portals like LawPay.Herrman & Herrman Law FirmThe psychology of colors has taught us that colors evoke specific reactions and moods. In this case, Herrman & Herrman is using the color green, which is calming and refreshing, yet motivating and optimistic. Check it out:Please note: Feel free to click on the image above and explore the rest of the firm\u2019s website.Like the other firms, Herrman & Herrman is leveraging the power of visuals, live chats, enticing calls to action, and an amplified menu bar. Apart from that, they\u2019re reinforcing their branding by:Adding empathetic copy like the one found on the homepage, \u201cwe\u2019re here for you,\u201d and \u201cwe can make a difference in your life.\u201d\u00a0Tapping into the Hispanic audience by having their website completely revamped in Spanish!Integrating other equally important marketing resources like a blog post section, a monthly downloadable newsletter, and a podcast. See how they use their blog post section well by linking their articles and podcast episodes.What your firm can learn from this websiteTo secure success means tapping into your users, and these questions can help you tap into their world:How do they behave? How do you think they act?What do they want?What problems do they have?How can you educate them? Inspire them? And most importantly, how can you help them?What do the best law firm websites have in common?The best websites all actively maintain a visually appealing website that helps them convert calls and cases without headaches by partnering with the experts in all things legal marketing: Consultwebs.If you want to assure your firm is keeping up and surpassing expectations,- we can help you take your website to even greater heights."},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.consultwebs.com\/blog\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"Get Inspired By The Best Law Firm Websites","item":"https:\/\/www.consultwebs.com\/blog\/the-best-law-firm-websites\/#breadcrumbitem"}]}]